Moz Pro vs Mangools
Moz Pro starts at $49/mo. Mangools starts at $19.90/mo. Both are affordable alternatives to expensive SEO suites — but they serve different needs. Here is how to choose.
If you have ruled out expensive all-in-one platforms and are looking for something focused and affordable, Moz Pro and Mangools are two of the best options available. Both cover the core SEO workflow — keyword research, rank tracking, and backlink analysis — without the bloat of tools that try to do everything.
Moz Pro is the more established platform, known for its Domain Authority metric and strong local SEO features. It also has the longest free trial in the industry at 30 days. Mangools is the better value play — five focused tools from $19.90/mo, with KWFinder widely regarded as one of the best keyword research tools available for its price.
Mangools
From $19.90/mo
Best for: Bloggers, freelancers, small businesses, beginners
Pros
- ✓5 SEO tools in one affordable bundle
- ✓KWFinder is one of the best keyword tools available
- ✓Beautiful, beginner-friendly interface
- ✓SERPWatcher for accurate rank tracking
- ✓LinkMiner for backlink research
- ✓10-day free trial — no credit card needed
- ✓Up to 40% off with annual plan
Cons
- ✗Smaller keyword and backlink database than Moz
- ✗No site audit tool
- ✗Not suitable for agency-scale work
Moz Pro
From $49/mo
Best for: Small businesses, local SEO, beginners
Pros
- ✓Industry-trusted Domain Authority (DA) metric
- ✓Strong local SEO and citation tools
- ✓30-day free trial (Medium plan) — longest in the industry
- ✓Clean, easy-to-use interface
- ✓Site audit tool included
- ✓Reliable rank tracking
Cons
- ✗Free trial only on Medium plan ($179/mo)
- ✗Slower data refresh
- ✗No PPC research tools
Pricing Comparison
| Feature | Mangools | Moz Pro |
|---|---|---|
| Entry price | $19.90/mo | $49/mo |
| Mid-tier | $44/mo | $179/mo |
| Free trial | 10 days | 30 days |
| Annual discount | Up to 40% off | ~20% off |
| Keyword research | ✓ (KWFinder) | ✓ |
| Rank tracking | ✓ (SERPWatcher) | ✓ |
| Backlink analysis | ✓ (LinkMiner) | ✓ |
| Site audit | ✗ | ✓ |
| Local SEO tools | ✗ | ✓ (stronger) |
| Domain Authority metric | ✗ | ✓ |
| PPC research | ✗ | ✗ |
Who should NOT use Mangools
- ✗Local businesses that need citation tracking and local rank monitoring
- ✗Users who need a full site audit tool
- ✗SEOs who rely on Domain Authority as a key metric
- ✗Agencies managing multiple client sites
Who should NOT use Moz Pro
- ✗Bloggers and freelancers on a tight budget
- ✗Users who just need keyword research and rank tracking
- ✗Beginners who want the simplest possible UI
- ✗Anyone who publishes fewer than 5 articles a month
Our Verdict
For most bloggers and solo site owners, Mangools is the smarter choice — it covers keyword research, rank tracking, and backlinks from $19.90/mo, which is hard to beat. Choose Moz Pro if you are focused on local SEO, need a site audit tool, or want the 30-day free trial to explore at your own pace.
Frequently Asked Questions
Is Mangools better than Moz Pro?
For pure value, Mangools wins — you get 5 tools from $19.90/mo vs $49/mo for Moz Pro. But Moz Pro has a site audit tool, stronger local SEO features, and the trusted Domain Authority metric. The better choice depends on what you need.
Is KWFinder (Mangools) good for keyword research?
Yes — KWFinder is widely regarded as one of the best keyword research tools at its price point. It shows keyword difficulty, search volume, and SERP data in a clean, easy-to-use interface. Many bloggers prefer it over more complex tools.
Does Moz Pro have a free trial?
Yes — Moz Pro offers a 30-day free trial, the longest among major SEO tools. The free trial is available on the Medium plan ($179/mo) and gives you full access to all features.
Can Mangools replace Moz Pro?
For most bloggers and small business owners — yes. Mangools covers keyword research, rank tracking, and basic backlink research. The main gap is Moz Pro's site audit tool and local SEO features, which Mangools does not have.
What is the cheapest SEO tool that actually works?
Mangools from $19.90/mo is one of the best value SEO tools available. It includes KWFinder (keyword research), SERPWatcher (rank tracking), SERPChecker (SERP analysis), LinkMiner (backlinks), and SiteProfiler (domain overview) — all the essentials for a fraction of the cost of bigger platforms.